Meet
Will Baggett
Will is considered to be an undisputed authority and voice in personal branding and soft skills leadership, resulting in a 98.13% approval rating across all his speeches.
From a young boy in Grenada, Mississippi, memorizing movie scripts in his living room to becoming a nationally recognized keynote speaker, Will Baggett has always lived by one unspoken principle:
don’t just follow the lines – redraw them.
Growing up in Mississippi, Will Baggett developed an early connection to sports and team environments—experiences that would later shape his philosophy on leadership, performance, and connection.
At Baylor University, Will stepped into a dual role as an athletic performance coach and graduate assistant, working hands-on with student-athletes. It was there he began blending the science of performance with the art of leadership, building a foundation that continues to influence his work today.
Nationally recognized as a Top 25 Speaker, Will Baggett brings an unparalleled level of energy and engagement to every audience he addresses.
From 2017-2020, Baggett served as the Operations Coordinator and Chief of Staff for the College Football Playoff. During that time, he was recognized by the White House Department of Communications for his operational excellence and communication skills.
Over the course of his decade of service to the sports industry, Will helped produce events such as the Super Bowl, Peach Bowl, Final Four, and a host of college football bowl games.
Widely considered to be the undisputed authority in personal branding, body language and soft skills leadership, Will Baggett leverages his unique personality and quick wit to leave teams more inspired and connected than ever before.
From 2017-2020, Baggett served as the Operations Coordinator and Chief of Staff for the College Football Playoff. During that time, he was recognized by the White House Department of Communications for his operational excellence and communication skills.
Over the course of his decade of service to the sports industry, Will helped produce events such as the Super Bowl, Peach Bowl, Final Four, and a host of college football bowl games.
Widely considered to be the undisputed authority in personal branding, body language and soft skills leadership, Will Baggett leverages his unique personality and quick wit to leave teams more inspired and connected than ever before.










